​Business Analytics for Strategic Decisions

Acquire the essential skills of converting operational data within your organisation into valuable insights to aid decision making, business planning and identifying revenue-generating opportunities. Through practical hands-on sessions, learn to organize and extract value from data to address organisational issues and develop new solutions.

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Digital Technology & Consumer Behaviour

Immersive technologies such as virtual reality are dramatically changing consumer behaviour with real implications for marketers to adapt their communication strategies. Learn to design effective and targeted marketing and build more interactive and personalized experiences to connect better with consumers of today.

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