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Partnering EDHEC in creating a new business education prototype

Published on: 20-Dec-2019

6 December 2019 marked an important milestone for Nanyang Business School (NBS) and our educational partner, EDHEC Business School, France (EDHEC) as we celebrated the graduation of the inaugural batch of EDHEC Global Business Track BBA students from NBS.

Taught entirely in English, the Global Business Track BBA is a unique undergraduate business degree programme designed for students seeking a highly international academic training with intercultural exposure from three world-class campuses.

Students under this programme will spend one year at EDHEC in Nice, another at UCLA Extension and the third year of their studies in a university in Singapore, Hong Kong or Argentina. NBS is the designated university for Singapore. 

Upon completion of the programme, students will obtain the EDHEC International Bachelor of Business Administration (BBA) degree as well as certificates from the respective host institutions.

“EDHEC approached NBS and UCLA in 2016 with the aim of creating of a prototype of business education – a new concept which involves studying, living and experiencing cultural immersion across geographies, economies and markets. 

The creation of this International Management Programme was not without challenges and risks, so I want to compliment EDHEC for their vision and for making this happen,” shared Professor Robert Kennedy, Dean of NBS, at the NBS Certificate Award Ceremony held on 6 December at Pan Pacific Hotel, Singapore.

Addressing the students, Professor Kennedy said, “I hope NBS, UCLA and EDHEC have provided you with the tools you need for a rewarding and productive career.”

Mr Bruno de Pampelonne, Chairman, Board of Governors, EDHEC, said, “It is our privilege and blessing to have NBS as our partner. Putting together this programme was indeed a challenge and I am grateful to the academic teams. This is the first year for this programme and I look forward to many more years of close collaboration between the two schools.”

At the event, Guest-of-Honour and Member of the NBS Advisory Board, Mr Damien Dhellemmes shared his work experiences and how his career with Schneider Electric brought him from France to Asia. Mr Dhellemmes, currently the Country President of Schneider Electric, Singapore, also gave advice and tips to the 62 students who would be starting their professional lives after a six-month internship. 

“Respect people and be patient. Be always willing to learn new things. While the three universities have given you the best tools, it is now up to you to make full use of these resources,” said Mr Dhellemmes.

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